How it works
The mechanics, plainly, including what we can't do. If you'd rather hear it from a person, the evaluation is 25 minutes and ends with a yes or a no from us.
Two or three visitors in a hundred fill out a form or start a chat. The other 97 looked at your prices, your reviews, your work, and left. Your analytics counts them; nothing follows up with them.
You paid for all 100. Spark exists for the 97.
The whole system, start to finish. Each step below is one piece of it.
1 · Pixel
Installed by your web team or ours in under an hour. It records the same visit your analytics records: pages viewed, time on page, and where they came from.
● What it can't do
See anything off your site, read what someone types, or follow them around the internet.
2 · Match
Each visit is checked against contact records from our data partners. A match gives us a name, an email, sometimes a phone. That match is a resolution.
● What it can't do
Name everyone. A quarter to a third match. Anyone who says 70 or 80% is selling you the exception.
3 · Message
Your branded Spark Engine sends a short sequence in your name: who you are, what they were looking at, how to reach you, and how to stop.
● What it can't do
Make someone who was only browsing want to buy. It reaches the people already close enough to look.
4 · Report
Replies route to your CRM. Every month, your account manager walks through identification, recovery, conversion lift, and cost per acquisition.
● What it can't do
Hide a weak month. Your result is measured against your own baseline, and you hear the honest read first.
Your numbers
Three inputs from you. We use the conservative end of our own numbers for the rest.
Conservative estimate
Visitors we'd expect to identify
700 – 980
Inquiries from re-engagement
14 – 39
New customers a month
3.5 – 9.8
Recovered revenue a month
$31,500 – $88,200
The output is a range, never a promise. Your evaluation reruns this with verified numbers.
The pixel matches a visit against contact records held by our data partners. A quarter to a third match; the rest stay anonymous.
Is this you?